Monthly Archives

December 2013

Ways marketing agencies can maximise ROI for your business

1. They are performance driven

Marketing Agencies value customer loyalty, caring as much about the performance and success of campaigns as you do! This means that we aim to deliver real measurable results rather than focusing on arbitrary metrics, making us best equipped to allocate resources for maximum campaign impact and ROI.
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The importance of responsive web

Responsive web design (RWD) is a web design approach aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from mobile phones to desktop computer monitors).

A site designed with RWD adapts the layout to the viewing environment by using fluid, proportion-based grids, flexible images, and CSS3 media queries, an extension of the @media rule. The fluid grid concept calls for page element sizing to be in relative units like percentages, rather than absolute units like pixels or points.

Flexible images are also sized in relative units, so as to prevent them from displaying outside their containing element.
Media queries allow the page to use different CSS style rules based on characteristics of the device the site is being displayed on, most commonly the width of the browser.